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Getting Through Retailing Tough Times

While there is no surefire way to avoid these, there are though a few simple ways you and your staff can improve your retail sales when you are faced with such tough time...
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Tips for Retail Salespeople

Getting good retail sales is not about just being there and in peoples faces enough for them to buy from you. In today's market competit...
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Free Marketing for Local Retailers

Even offline businesses receive tremendous benefit from creating and building an online presence. It is estimated 70% of internet users research purchases online before...
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The Future of Marketing

I love Marketing. To me, it is one of the most dynamic aspects of being in business. Just look at the rapid changes we have made globally in the past 40 years since t...
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Beware of eBay Fraud

Fake items abound on eBay, and it takes much effort not to be duped by scammers who peddle these wares. There have been many painful stories relating how a seemingly legitimate i...
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Understanding Why Buyers BUY

Consumer buying behavior is the examination of the...
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Success with Social Marketing

If you're just getting started with your business, then you probably know how critically important it is to get the word out about your products or services. After all, people can&...
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Pay-per-click is a fantastic way to drive web traffic to your site from the major search engines. It can also suck your marketing budget dry in just a couple of days if not done properly. The bottom line is someone is going to profit by implementing paid search. The question is, is it going to be you or the search engines? The goal of the sea...
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Trademark Your Creative Property

For most established businesses, the most important asset is its brand. When one considers some of the most prominent brands today, it becomes clear that without the exclusive use its owner enjo...
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Profiting From Your Website

Hundreds of thousands of webmasters across the world make money online with their websites. Why not you? Here are 10 easy tips that you can use on your website to make it profi...
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